Built for the stuff that matters.
Client: United Community Bank | Retail Marketing
The United Community Bank tagline “The Bank That SERVICE Built®” says it all. When we wanted to hone in on an ownable voice for United, we looked to their tagline since it speaks to their unwavering commitment to customer service and their ability to build things. Crawford took the approach that if this commitment to service can build a bank, imagine what it can do for those who choose to bank with them. From businesses to dreams to futures, there’s no limit to what they can help build.